Market Trends: Bull Market for Tavor SAR Bullpup in Texas

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Tavor SAR Bullpup is still a relatively new rifle, but for a Texas-based retailer the spunky tactical tool has been flying off the shelves.

Tavor SAR Bullpup.
Tavor SAR Bullpup.

Virginia SolgotAble Ammo, Conroe and Huntsville, Texas.

The hot new gun here is the Tavor SAR Bullpup, a semi-automatic rifle in .223 Rem/5.56 NATO made by Israeli Weapon Industries, a civilian version of the rifle used by Israeli Defense Forces.

The stubby little carbine is moving fast despite the rather hefty $1,999 price tag. It’s sought after for home defense and used by local hog hunters who patrol the thick brush, says Virginia Solgot, Able Ammo’s marketing director.

Long an Internet-only retailer, Able’s recently opened up two brick-and-mortar establishments. Both stores are moving good quantities of Bornaghi Star, Able's Exclusive Premium Italian made shotshells. Local dove hunters like the 12-gauge target loads, especially the #8 and #7.5 shot varieties in 2 ¾-inch shells. Boxes of 25 cost $8 to $8.40, with bulk savings on cases of ten.

The Sig P227 Pistol in .45 ACP is in strong demand, too. With a Nitron Finish and standard night sights, it sells for $949, approximately $140 below MSRP.

Editor’s Note: This brief originally appeared in the December 2, 2013 edition of Gun Digest the Magazine.


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