Market Trends: Smaller Handguns Making the Bottom Line in Oregon

Market Trends: Smaller Handguns Making the Bottom Line in Oregon

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Ruger LCP a popular make and model of small handgun at Rich's Gun Shop

Lee RichesonRich’s Gun Shop, Donald, Ore.

Concealed carry courses are offered at Rich’s Gun Shop and are well attended.

So, it’s no surprise that smaller handguns are the number one items here. Owner Lee Richeson says the Smith & Wesson Shield continues to be his top-selling handgun, in 9mm and .40 S&W, at just a shade over $400.

Smaller .380 ACP’s move well, too, including the Ruger LCP at $460, and the Diamondback DB .380 at a price-point-friendly $290.

For optics, rifle shooters here favor Nikons and Leupolds. A standard Nikon Pro Staff 3-9x40mm can be had for $170, while the Leupold VX-3 sells well at $591, and the Leupold FX-1 rimfire scope is steadily gaining adherents.

“It’s still a struggle getting all the centerfire rifle ammunition we would like to have on hand,” Richeson notes. “Especially 7mm Magnum and .308 Winchester. It’s out there—don’t get me wrong. But where you used to be able to put in an order with a distributor and get eight or 10 different varieties of the same caliber, in different bullet weights and types, now you pretty much have to grab whatever they have on hand.”

Rich’s also does a steady business in collectible firearms and estate collection guns.

Colt Diamondback and Python revolvers are hot right now, he notes. A Python in decent condition, he notes, commands $1,200, while a higher quality specimen can push up against the $3,000 mark.

Editor's Note: This brief originally appeared in the January 1, 2015 edition of Gun Digest the Magazine.

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